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	GIG PROMOTION We've found this checklist useful when advising venues, as a means of establishing and developing a relationship with new venues, and when advising bands how to promote their gigs
	PRE-PRODUCTION, PRODUCTION, AND RESEARCH GUIDE
	PRE - PRODUCTION 1. LICENCING: make sure all appropriate licences are in place Entertainment - local council PRS - licencing of public performance of songs (e.g. live or off radio / album / juke box) PPL - licensing of public perfomance of recorded material 2. CLIENTELE Identify who the intended audience is Advertise availability B&B, bar meals, and camping 3. PROGRAMME Divise initial (two to three months) programme and maintain continuity 4. CONTRACTS Agree draft contract for bands / artists and policy around "double - headers" or "support" acts (can't stand the term). Agree policy for payment of artists - straight fee or combination of fee / guarantee / percentage of box - office / raffle Check speciment Draft Contract - Booking Confirmation 5. PUBLICITY / PROMOTION Production ( set-up/ typesetting / print master copy / photocopying)enue logo / identity / artwork Posters - list sites - schedule distribution Quarterly Newsletter - including history - copy / interviews / reviews Production ( set-up/ typesetting / print master copy / photocopying) Mailing list Phone list e-mail contacts Press (examples for Moors based productions) Weekly: Malton Gazette & Herald, Ryedale Mercury, Teesside Evening Gazette, Whitby Gazette, York Evening Press, Scarborough Evening News, Northern Echo, etc National Listings: Guardian, Times, New Musical Express etc. Monthly: jazz uk, Charm, Keep it Live, Artscene, What's on (york), Parish and Community Magazines, Get Rhythm, YourK Music, etc. Tele-text Web-sites - Cultural Foundation, and other gig listings sites including: Borough / District Council Yorkshire Arts venue guide check Gig Listings on our links page Radio BBC - Cleveland, York, Humberside, Leeds Minster FM Radio Tees Century - the Baldy Brothers Coast Radio TV Tyne Tees / Yorkshire TV listings 6. TRANSPORT Coaches / Mini-buses / Taxis PRODUCTION Production / Stage management PA / lights Recording - placement and security of desk Mic placement and cabling (secure) Web-cam / video - placement or access Rehearsal / set-up time House lighting Band - meal / drinks accommodation "green room" Door signage Box office Intro / interval/ outro music - make sure it's appropriate Merchandise - CDs / cassettes - stall Security (nb theft and drugs) POST PRODUCTION AND PLANNING Record distribution (radio / local record stores / internet) On-going promotion / development and production / distribution schedule for posters, press, flyers, and mailshots Future programming - schedule / timetable check demos / mailing / requests for gigs from bands phone calls - ensure someone in place to take calls from potential bands and potential audience PRODUCTION / ORGANISATION COSTS Fees and Expenses: Band / Artists Production / stage management / co-ordination Promotion / design / copy / distribution Engineers - PA / lights Recording - facility / recordist/ equipment hire and stock costs Box office Security Merchandising Bar and Catering staff See Generator North East's useful advice sheet "Promoting Gigs and Events" and "Production Check List"
	Equipment Contracts Gig Promotion Recording Publishing Directory of local musicians and music teachers
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